Inspire Your Clients to Live Large in Tel Aviv
A city exerting boundless energy, with a big heart and palpable soulfulness, Tel Aviv has a way of sweeping visitors into the pleasures of its everyday life and into the wonders of its extensive history and hopeful future. Immersion, enthusiasm and experience are key points to highlight when positioning Tel Aviv for clients.
This course, a collaboration between its tourism authority and Travel Agent Academy, demonstrates not only how to describe Tel Aviv’s cultural, historical, culinary and outdoor riches but also how to convey the colorful, youthful vibe that differentiates it from other destinations in the region. You will likely come away with an inspiring new travel suggestion for clients who value experiencing life to its fullest as much as they do viewing the remarkable imprint of history on an evolving destination.
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Graduate Benefits
Certificate of graduation as a Tel Aviv Specialist
Continuing Education Units for members of The Travel Institute. Go to www.thetravelinstitute.com for details on the certification programs, eligibility for continuing education credits and how to receive these credits following graduation.
What You’ll Learn
- Where to find the city’s famous attractions, such as the world-class Tel Aviv Museum of Art; the ancient port city of Jaffa; the White City, a UNESCO World Heritage site featuring the world’s largest collection of Bauhaus-style buildings; and Sarona, the former German Templar colony now noted for its popular food market.
- Which neighborhoods to recommend to your clients, from picturesque Neve Tzedek, the city’s oldest contemporary residential district, to Florentin, a young trendy area filled with cafes and street art.
- How a variety of ethnic culinary influences have created a dynamic culinary scene and helped earn Tel Aviv renown as a vegan foodie destination.
- How to spend an evening in Tel Aviv, whether your clients seek a performance by the world-renowned Israel Philharmonic Orchestra or a rave hosted by a famous DJ, and what makes this city such a welcoming place for all, including the LGBTQ+ community.
- And more!
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